This category, supported by the Gannett Foundation, honors an ongoing publication/app that successfully fulfills its editorial mission, effectively serves its audience, maximizes the use of digital tools and platforms, and represents the highest journalistic standards. Entries will be judged on quality of journalism, use of social tools, creative use of the medium and platform, user interface and interactivity.
Tips for Winning:
Keep in mind two important truths:
1. Superior journalism
2. Dedication to maximizing the power of digital platforms.
Additionally, the judges will be asking these questions:
• “What impact did this story have?”
• “How does this entry really take advantage of the web?”
• “Would this piece be any different if it appeared solely in print?”
Lastly, keep in mind that the more you can help judges better understand how your stories best embrace the fundamentals of great journalism — impact, relevance, newsworthiness — and do so by best leveraging the power of digital platforms, the better chance you have of winning an award.